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London Business School Case Study

"WorkCast were very helpful and professional throughout the process”

Client Objective

To run annual special events called the Global Leadership Summit and Worldwide Alumni Celebration. Create publicity for the school, extend content to event sponsors, offer alumni of the business school based in different countries who couldn’t attend. The business School had objectives to:

  • Extend the reach of physical events globally
  • Allow sponsors to promote events online
  • Engage the globally dispersed alumni group to promote the Business School brand
  • Improve Global publicity for the Business School

What they Achieved with WorkCast

  • Streamed live to global audience
  • Valuable on-demand assets
  • Series of online sponsors


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Delivered Measurable Results

  • Supplied specific metrics to Sponsors
  • Tracked attendance both Live and On Demand from their Alumni
  • Increased audience size by over 100%

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